Britain’s latest animal obsession is taking the internet by storm. Highland cows have become the unexpected stars of TikTok and Instagram, replacing cats, alpacas and capybaras as social media’s favourites.
Now, thanks to WonderDays, the public can get up close and personal with these countryside stars through the brand’s Highland Cow Cuddling Experience in Shropshire.
Recent studies have shown a surge in popularity, which has been found to lower cortisol levels and boost neurochemicals like oxytocin, with the fluffy friends becoming symbols of slow living, kindness, and countryside calm, in a world that never switches off.
The 30 minute Highland Cow Cuddling Experience has quickly become one of WonderDays top trending activities, climbing from 12th to 3rd place in just a few weeks this November.
Together with the Highland Cow Experience with Afternoon Tea, it has now surpassed even the company’s iconic Hot Air Balloon Rides in popularity. The Experience is not even open for visits until March.
Matt Jones, Managing Director & Co-Founder, WonderDays:
“Highland cows have always been adorable, but their popularity has recently surged across social media. We wanted to turn that online love into something people could actually experience, not just scroll past.
The Highland Cow Cuddling Experience is one of WonderDays most heartwarming new additions. From adrenaline filled adventures to moments of calm connection with nature, its growing popularity shows that consumers are increasingly drawn to experiences that offer the perfect mix of wellness and shareability”.






